Fifty Shades of Grey is now Universal Pictures’ many successful R-rated film …
March 7, 2015 - Fifty Shades of Grey
If there’s one doctrine to be schooled from today’s proclamation by Universal Pictures that Fifty Shades of Grey has surfaced $500 million globally to turn a studio’s many successful “R”-rated film of all time, it’s that when it comes to museum audiences, sex sells.
Director Sam Taylor-Johnson’s big-screen instrumentation of E.L. James’ amorous anticipation novel officially surpassed a $500 million symbol worldwide, according to Variety, notwithstanding bad reviews from audiences and critics comparison and an underwhelming altogether opening during a U.S. box bureau after an considerable opening weekend. Its success (or miss thereof) during home did small to block a movement overseas, though, as a film warranted some-more than $350 million internationally.
The film’s opening during a box office makes a supplement (or sequels) a relations certainty, nonetheless a studio has nonetheless to strictly announce them.
It’s value observant that Fifty Shades of Grey moved to a tip of Universal’s worldwide box-office record books for “R”-rated projects by flitting a film expelled only final year: executive Luc Besson’s movement film Lucy, starring Scarlett Johansson. Similarly, Lucy had a less-than-stellar display in U.S. theaters (although it did receive positive reviews from critics), though some-more than doubled a domestic box-office once it was expelled internationally.
For what it’s worth, Fifty Shades of Grey now ranks #131 in the all-time ranking of movies’ box-office earnings globally, only after 1990’s Ghost and 1992’s Aladdin, and somewhat forward of 2014’s Rio 2 and 2004’s Troy.