Fifty Shades of Grey Trailer Most-Viewed Ever, Studio Says

August 3, 2014 - Fifty Shades of Grey

The Fifty Shades of Grey trailer isn’t only a most-watched trailer of 2014 — a studio behind it says a shave is a largest online trailer launch ever, interjection to amicable media.

Universal says a two-and-a-half-minute shave garnered some-more than 100 million views. That’s roughly a same series of books E.L. James’ amorous trilogy has sole worldwide, Deadline reports.

It’s not nonetheless transparent where all of those views have come from. Universal’s central YouTube channels took in 32.3 million viewers, while approximately 40 million views came by Facebook pages from Universal and Beyoncé, who re-recorded her strike “Crazy in Love” for a trailer. Around 13 million views came from sites like Apple, IMDb and Yahoo, while unaccepted YouTube uploads brought in roughly another million.

The film, that stars Dakota Johnson and Jamie Dornan, hits theaters Feb. 13 subsequent year.


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